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Rachel Roff's Lessons After Launching Urban Skin Rx Across 10,000 Stores

Season #1 Episode #44

Rachel Roff launched her own medspa in Charlotte, North Carolina back in 2006, specialising in diverse skin tones and melanin-rich skin. By 2022, she had a product line stocked in 10,000 stores across the United States and a thriving ecomm business. So, how did she do it? In this episode Rachel shares: 
  • Her process for developing a new product 
  • Tips for optimising your website for ecommerce success
  • The broker that helped Urban Skin RX get into Target
  • Risks every founder should know before launching into a national retailer
  • Top resources for beauty founders

Links

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Learn more about Urban Skin Rx®: https://urbanskinrx.com