How Nugget Grew 10,000% Over the Past 3 Years
Hannah Elly is the cofounder of Nugget, a kids furniture company famous for its play couches that grew almost 10,000% over the last three years!
Truly, they're famous in the parenting community: Buzzfeed called Nugget the 'Supreme Drops For Moms' and Inc. named them the fastest growing manufacturing company in America. Twice.
Enjoy this interview with Hannah. She gives some great tips on how to spot an opportunity to pivot your company, examples of the social media content helping to drive Nugget's growth, and some mindset work she recommends to all founders.
It makes my day when you leave a review on the podcast—don't be shy! :)
Sorry for the audio on this one—it's not our best, but it's worth perserving to hear Hannah's tips.
LINKS:
- Learn more about Nugget: https://nuggetcomfort.com/
- Inner child work: https://tobemagnetic.com/
- Jes Averheart: https://www.jesaverhart.com/
- Register for our TikTok Strategy Sprint Workshop: https://momence.com/s/916584
- Get the free 10-minute newsletter keeping 5k+ consumer brand builders in the know: www.femalefounderworld.beehiiv.com
SHOWNOTES:
02:37 How to recognize to when to pivot
06:25 Tips for getting pre-launch traction
08:15 Storytelling and editorial content ideas
09:15 The elements of a solution-oriented social media strategy
14:25 Early data points that a new business will work
16:00 Setting yourself apart from copycats
20:30 Inner child work and entrepreneurship
