How to Pivot From Meta to TikTok with Bunny Ghatora, Cofounder of Blume
We have Bunny Ghatora, cofounder of Blume on the Female Founder World podcast with Jasmine Garnsworthy!
Blume started as a period subscription box and soon pivoted to a Gen Z-focused beauty brand. In 2019 Bunny and her cofounder (and sister) raised a $3M in a seed round—and quickly became one of the gen z beauty brands to cut through what is a very (very!) crowded skincare space right now. Today they're stocked in Ulta and Sephora Canada and count Gigi Hadid as a superfan.
Learn how she's building her beauty business in this episode of Female Founder World.
Links
- Learn more about Blume: https://www.blume.com
- Join the Female Founder World online community home: https://links.geneva.com/invite/00c30313-1566-470a-a764-62010d8301bd
- Become a Business Bestie subscriber: femalefounderworld.com/subscriber
- Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy
- Watch Simon Sinek's TedTalk: https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action?language=en